OVERLAND PARK, Kan. (Oct. 15, 2025) – Hill’s Pet Nutrition (Hill’s), a division of Colgate-Palmolive (CP) and a global leader in science-led pet nutrition, announced the promotion of Rauf Gurbuz to U.S. President and General Manager, effective Oct. 15. Gurbuz succeeds Yvonne Hsu, who was recently named President of Hill’s Pet Nutrition.

“We are delighted to welcome Rauf Gurbuz to Hill’s Pet Nutrition,” said Hsu. “His understanding of diverse markets and ability to drive growth will be invaluable as we continue our mission to transform the lives of pets and their families through science-led nutrition and innovation.”

Gurbuz will lead the Hill’s U.S. business, championing the company's strategic vision for growth and innovation. He will focus on accelerating Hill's leadership position across both the wellness and therapeutic pet food categories by driving new, science-based nutrition tailored to evolving pet needs. Rauf will also prioritize strengthening Hill's long-term support for the veterinary profession, ensuring practitioners have the resources and latest data to fully harness the power of nutrition in optimizing pet health outcomes.

Gurbuz brings more than 20 years of experience within Colgate-Palmolive, most recently serving as Senior Vice President and General Manager, Greater Indochina Hub, Asia Pacific Division. Under his leadership, the team successfully executed a commercial transformation, revitalizing organic sales and market share growth across various markets and categories.

Gurbuz began his career with CP-Turkiye in 2004 and built a distinguished track record through a series of roles and categories in general management and customer development. During his tenure, he spearheaded global initiatives for sustainable profitability, leading teams to record sales, profit and market share.

“I am honored and energized to lead the Hill’s U.S. team,” said Gurbuz. “My career at Colgate-Palmolive has been defined by a passion for building brands that make a tangible impact, and I am excited to bring that dedication to Hill’s and our powerful mission to help enrich and lengthen the special relationships between people and their pets. I look forward to working with our dedicated teams to strengthen our leadership position and shape the future of pet nutrition.”

Gurbuz holds a Bachelor of Science degree in mechanical engineering from Boğaziçi University in Istanbul.

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About Hill's Pet Nutrition

Founded more than 75 years ago with an unwavering commitment to science-led pet nutrition, Hill's Pet Nutrition is on a mission to help enrich and lengthen the special relationships between people and their pets. Hill's is dedicated to pioneering research for dogs and cats using a scientific understanding of their specific needs. As a leading veterinarian recommended pet food brand, knowledge is our first ingredient with nearly 200 veterinarians, PhD nutritionists and food scientists working to develop breakthrough innovations in pet health. Hill's Prescription Diet therapeutic nutrition plus our everyday wellness product line, Hill's Science Diet, are sold at vet clinics and pet specialty retailers worldwide. For more information about our products and nutritional philosophy, visit HillsPet.com. 

Media Contact

Kaity Lloyd, kaity.lloyd@vml.com